Just a few months ago, Matt Damon exhorted us to buy crypto without fear, in a clever CGI ad for Crypto.com promoting the tagline “Fortune favors the brave”.
Now, with cryptocurrencies in freefall and plummeting to new lows, the Oscar-winning star of “Good Will Hunting” and “The Martian” is being mercilessly dragged down again for his performance as the face of Crypto.com in a new round online teasing. .
Social media users point out that if he had followed Damon’s advice to buy crypto last fall, the value of his holdings would have dropped by roughly two-thirds today.
If you bought $1,000 worth of bitcoins on the day Matt Damon said “Fortune favors the brave!” the commercial came out, now it would be worth $375 pic.twitter.com/rp5IdjBD3m
— Jon Schwarz (@schwarz) June 13, 2022
Damon is one of the many celebrities who have promoted cryptocurrencies, along with flashy names like Kim Kardashian, Steph Curry, Larry David, DJ Khaled, Floyd Mayweather, and Tom Brady.
In the Crypto.com ad, Damon takes viewers on a historic journey of brave men and women who have made a difference in the world, inspiring people to “be braver.” The ad, directed by Wally Pfister, began airing in October and also aired during NBC’s Super Bowl LVI telecast.
“These mere mortals, just like you and me, as they peer over the edge, calm their minds and strengthen their nerves with four simple words that have been whispered by the fearless since the days of the Romans: Fortune favors the brave.” . Damon says in the commercial, which ends with the actor looking at the surface of Mars from a spaceship.
Crypto.com, founded in 2016, also got the naming rights to Los Angeles’ Staples Center, now called the Crypto.com Arena, under a 20-year deal.
Cryptocurrencies have seen a massive decline over the past seven months, with the slide accelerating amid broader fears of an economic downturn. Bitcoin, which reached a high of $68,990.90 in November 2021, was trading below $21,000 early on Wednesday.
With the ongoing sell-off hitting crypto stocks, virtual currency companies including Crypto.com are making layoffs as they prepare for a looming “crypto winter.” And the pranksters can’t help but enjoy another round of schadenfreude at Damon’s expense.
Matt Damon assured me that such a thing would not happen. https://t.co/bBGmO9zIhN
— Rob Blackwell (@robblackwellAB) June 13, 2022
Matt Damon Calculates How Much Investors Lost Since Crypto Shilling To The Top pic.twitter.com/5ri4tGJNi1
— Alex Cohen (@anothercohen) June 14, 2022
Listen, I know you don’t have the best track record for financial advice, but I’m feeling really good about the new Matt Damon commercial. pic.twitter.com/xQyJvEmJCF
—Mike Beauvais (@MikeBeauvais) June 14, 2022
hello matt damon here. I want to apologize for not making it clear when I did that primetime crypto commercial that I was only talking to billionaires and not losers like you who can’t afford to lose a few thousand dollars
— eve6 ha (@Eve6) June 13, 2022
We must never forget that Matt Damon, Lebron James, and Larry David have a ton of money and plenty of advertising options, but they still chose to sell Crypto near the top and sell it to the common man.
— High Yield Harry (@HighyieldHarry) June 13, 2022