Today in the food trade, Instacart announces a new partner that brings the aggregator closer to the competition with its restaurant delivery counterparts, and Chipotle Rewards goes live in Canada’s Great White North. Also, Marnie Boyer, VP of Restaurant Acquisition at Grubhub, talks about virtual brands.
Restaurants looking for new ideas in automation to combat the bite of inflation
When inflation soars, when input costs spiral out of control, regardless of business vertical, margins suffer. And for restaurants, there is an inflationary double whammy that has been unavoidable. Food prices are rising, which means it’s getting more and more expensive to get meals to the table, to the door or to the customer. Plus, it’s more expensive to hire and keep the workers who make it all possible.
Instacart Sneaks Into DoorDash Space With Juice Bar Partnership
Instacart has announced a new partnership that is suspiciously close to the realm of its restaurant aggregator competitors. Last week, the aggregator announced a partnership with Southern California juice bar Pressed. The partnership is something of a gray area, with Pressed operating somewhere between restaurant and supermarket spaces.
Restaurant Brands Achieve International Loyalty With Rewards Launches
As major restaurant brands seek to secure consumer loyalty around the world, Chipotle is expanding its Rewards program internationally. The brand announced on Tuesday (June 14) that it had launched Chipotle Rewards in Canada, promising free chips and guacamole with every member’s first purchase to drive adoption.
Grubhub: Virtual Brands ‘Most Popular’ Among Independent Operators
“More restaurants have taken advantage of the concept because it gives operators the opportunity to try additional delivery-only menu concepts with little financial risk. These concepts create new revenue streams, attract untapped customers, and increase restaurant exposure, all with little overhead,” Marnie Boyer, VP of Diner Acquisition at Grubhub, tells PYMNTS in an interview.